MULSANNE GROUP

The Chinese leading multi-brand fashion group driven under a new retail maintenance model

Corporation Proposition: Transform love as fashion

Corporation DNA: Love, Young, Innovation, Trust, Vitality

Group Brief

Mulsanne group was first established in 2007 and after more than a decade, has grown as a multi-brand fashion group, owns sub-brands of: Mulsanne Group is a fashion company focusing on Chinese menswear market, and also covering sportswear market and other fashion areas. Company covers two major categories: GXG series including GXG, gxg jeans, gxg.kids and sports series including Yatlas and 2XU.

Mulsanne Group applies integrated omni-channel business model. Integrated online and offline resources improves the efficiency of inventory management, supply chain management, products selection and logistics, so that customers have better shopping experience. In terms of new retail integration, Mulsanne Group is much better than other brands in fashion industry.

On May 27, 2019, Mulsanne Group officially landed on the Hong Kong Stock Exchange to ring the opening bell, with the stock code 1817.HK.